Here’s a character arc we can all understand:

From blocked creative to fulfilled creative.

You know this story.

You’re young and it comes easy. It flows out of you. You get a bit older and it starts to feel more like work. Life intercedes, your creative side suffers, and you struggle. You hit the wall and you feel like you just can’t do it anymore. You’re blocked, stuck in the crucible, and it seems like there’s no escape. You contemplate giving up, throwing in the towel. It would be easier to just call it a day — it would alleviate a lot of pain. But you can’t. You have to keep fighting. You have to do the work. So you make a plan. First, you strip yourself of all that is holding you back. You get lean and mean. You do the work. It’s the only way. The only way to find your new path back to creative fulfillment. And one day it comes to you: that big idea. The lightbulb that illuminates that corner of your imagination that had been held in shadow for so long. Maybe it’s just the idea that gets you back at the desk, or maybe it’s a world-class winner of a concept that lights a fire across the globe.

This is your story. The story of every writer.

And, as we now know, it is the story of Don Draper, the now iconic character at the heart of Matthew Weiner’s Mad Men.

We are all Don Draper.

Just with less mistresses and whiskey.

I hope. Read more